Posted on July 14, 2011

Following a fascinating reveal at Katara, Mercedes-Benz latest C-Class is now at Villaggio mall for fans to revel in an up-close experience of a range of mind-blowing features, unparalleled looks and first-class technology. The new generation C-Class now includes a 3-year, or what is equivalent to 60,000 Km, free service packages.

A special pavilion facing the Mercedes-Benz boutique has been built to showcase the captivating and powerful 2012 C-Class in addition to its interactive communications platform based on the Quick Response Code (QR Code). The QR Code is part of NBK Automobiles' enhanced social communications initiatives that aims at offering Mercedes-Benz enthusiasts the ultimate and most exciting experience. A QR code is a specific matrix barcode readable by dedicated QR barcode readers and camera phones. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data.

NBK Automobiles team will be welcoming all Mercedes-Benz enthusiasts to take them through the C-Class digital world till the 28th of July 2011.

Khaled Shaa'ban, General Manager of NBK Automobiles said: "The C-Class is captivating and confident in appearance with a powerful masculine exterior. Incorporating outstanding technology, premium features, design and materials, it is a new generation with its own rules. We're sure that everybody will enjoy a wonderful experience at our pavilion at Villaggio mall as they take a closer look at what makes the C-Class truly unique."

The face-lifted C-Class knows exactly where it comes from and where it wants to go. Its aspiration is to lead its path onwards and upwards. It is seductive and appealing in character owing to fresh and stylish interiors and intelligent details such as the optional PARKTRONIC and Becker MAP PILOT systems. The C-Class is also thrilling in essence courtesy of options such as Dynamic Handling package and 4MATIC.

On the one hand, the C-Class is extremely agile thanks to the AGILITY CONTROL suspension with selective damping system and optional DYNAMIC HANDLING package. The C-Class is also responsible-minded with the BlueEFFICIENCY measures, the ECO start/stop function, the enhanced aerodynamics and direct injection.

The beguiling form of the new C-Class features a powerful and provocative front section. The comfort and convenience allow for up to ten assistance systems, latest-generation telematics and optional climatised seats.

The C-Class is available with 4-cylinder in-line engines and V6 engines. Both are earmarked with direct petrol injection, variable valve timing and turbocharger. Fuel is more efficiently thanks to almost complete combustion, optimum cylinder charging, reduced weight and low internal friction.

Whether it comes with a manual gearshift or an automatic one, an economical or a sporty driving style, the transmissions for the C-Class have been optimized in line with the model in which they are installed. Additionally, they are intuitive and ergonomic to use. The C-Class features a 6-speed manual transmission for the 4-cylinder engines or 7G-Tronic Plus for V6 engines, both with 4MATIC all wheel drive.

Uncompromising on safety, the C-Class offers a range of safety assistance systems such as the Speed Lime Assist, the Reversing Camera, the PARKTRONIC, the Lane Keeping Assist, the Blind Spot Assist, the Attention Assist, the DISTRONIC PLUS cruise control, the intelligent light system, the PRE-SAFE  anticipatory occupant protection system, the NECK-PRO head restraints and airbags.

Riding in a C-Class cannot be more fun or more comfortable given the full range of entertainment and comfort systems that are available and that range from COMMAND online multi-media system, to Audio 20 CD, to Harman Kardon Logic 7 Surround Sound System, to Becker MAP PILOT, to THERMOTRONIC and THERMATIC climate control systems for front and rear passengers, to ergonomically designed seats that are climatised with a memory package.

The C-Class is also available in different lines such as the ELEGANCE emphasizing elegant catchy exteriors, the AVANTGUARDE line that lends the C-Class a distinctly sporty character and the AMG Sports Package with its exciting and distinctive powerful looks.